Hello, I am Case Lane, the founder of Ready Entrepreneur. Welcome to The Healthy Efficient Eater: the website for busy entrepreneurs who are looking for healthy but efficient cooking and eating ideas.
First – I do not like to cook. This is not a website for people who like to cook. This website is for people who do cook, and want to be more efficient with their cooking, and eating, time.
We focus on efficient eating because many aspiring entrepreneurs like you are on their own, looking after themselves, and trying to stay focused on their business. You need to minimize disruptions. But you also want to stay healthy.
Cooking for yourself is one way to do both, but it has to be efficient.
I am a global entrepreneur, writer, business coach, traveler and observer to the future.
Ready Entrepreneur
As an entrepreneur, I want to help you achieve lifestyle freedom by fulfilling your own dream to become an entrepreneur. And I can see you have the best opportunity in history to do this because the 21st century, globalization and technology are the driving forces forces of the economy. These changes mean the workforce is changing, and many people will have to readjust to these new realities.
For more than a decade, I worked in Hollywood on the transition from physical to digital media, and I saw first hand the impact of implementing new technology on a workforce. These tech changes are not going to go away, but if you have business ideas in your head and want to be an entrepreneur, you can be ahead of the impact.
You can leverage globalization and technology to your advantage, and use both to create your own business, and your own independent life. That is the business of Ready Entrepreneur – to help you make the changes you want, using the tools that are available to you.
Prior to founding Ready Entrepreneur, I studied communications, political science, business, law and economics. My formal work experience has been as a reporter, diplomat, digital media corporate executive and lawyer. I have lived, studied and worked in ten different countries, and visited more than 100 others.
In my work, studies and travel, I have had the opportunity to observe and interact with entrepreneurs all over the world. They have taught me how entrepreneurship is woven through human DNA, and those of us who are excited by the idea of creating our own business should take the opportunity to do it.
Fiction and Non-Fiction books
After doing everything I was supposed to do – studying, working, saving – I took a step back and decided to do what I really wanted to do. Starting out in e-book self-publishing, I became even more interested in the broader world of online entrepreneurship which is growing rapidly before our eyes.
Using one of my pen names, I created Case Lane World, to incorporate my ideas around helping you tap the power you have to be independent and self-sufficient in a changing technological and global world. I define complications in my non-fiction work, illustrate through my fiction, and present solutions through my business development and entrepreneurial training.
For my fiction, you can find my Laker Taylor series of political thrillers, the Life Online series of future tech thrillers, and the Ravencross series of romance suspense novels, as well as self-help and spiritual books at all of your favorite ebookstore websites.
Prepare for the Future
My writing and my business philosophy have taken my interests in international relations and technology to envision a next century world where the essential battle is between the advancement of technology and the instincts of our basic humanity.
As an entrepreneur, you are in a great position to take advantage of these changes by creating businesses supporting progress in our world.
At Ready Entrepreneur, we want to help you get started and keep going as your move towards your lifestyle dream.
At The Efficient Eater, we support your desire to be more productive, to reduce busywork, and to concentrate on your entrepreneurial journey.
Any questions? Let me know at contactcase(at)readyentrepreneur(dot)com.